Professional video services we offer
Corporate Video Production
We provide corporate video production services to market your business creatively. We can tell your story and feature your product, services, or company. Before and after videos and transformations with products and services are highly effective.
Testimonial Videos
Let the power of testimonials speak for your business. Build trust with prospective consumers by filming the satisfaction of your other clients. Video testimonials and reviews are an extremely effective commercial video production service.
Animation video
We provide multiple video production services, from commercial business videography to private passion projects. We would be thrilled to collaborate with you to hear your ideas and needs to create the most creative video project for you!
Our process
As with any video production, you'll follow a straight flow from Pre-Production to Production and Post-Production. For commercials, the extra time and attention must be spent in the initial planning phase:
Determine your target audience, key messaging, and tone
Thorough storyboards are critical
Acquire any filming permits, if necessary
Film your commercial
Pick a storytelling style that best suits your defined goals
Specify and secure the ideal filming location(s)
A rehearsal day is recommended before the shoot if driven by talent performance
Edit, add graphics/animation, sound mix, and finalize
Taking added time and care during Pre-Production is the best way to ensure a desired outcome while avoiding wasted effort and unnecessary expense.
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FAQ
What Is A Commercial Video Production and Why Invest In Them?
Commercial video production is a short-form video that quickly describes your service or product. They intend to build brand loyalty and inspire action. Normally, commercials:
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Look for establishing an emotional connection with your audience.
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Feature professional onscreen and voice talent.
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Have very high production quality.
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They are distributed to a larger audience through targeted ad campaigns.
Investing in commercial video production is worth selecting when you want to reach a broader audience and increase brand awareness.
What Are the Best Practices For A Commercial Video Production?
As a larger audience typically sees commercials, it's best to evaluate the following:
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Know your target audience.
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Clarify your key messaging, takeaways, or CTA.
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Create an animatic to preview a rough version of your video's concept.
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Do extensive talent casting and location scouting.
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Simplicity over complexity. Focus on the fundamental takeaways.
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Be authentic. Stay true to your brand.
A well-produced commercial can influence your target audience's feelings about your brand, service, or product. To raise brand awareness, aim for a specific emotional reaction to your commercial video production. If a call to action is expected, make it obvious and easy to act upon.
How Can I Differentiate My Commercial Video Production?
Begin true to your brand. Seek to tell a story unique to you. That alone will create differentiation. Moreover, as we are big believers in the power of video, aim for a high production quality for your commercial. To achieve this, you'll need a cinematic approach:
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Keep the message clear and focus on the emotion you want your audience to feel.
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Cast professional talent and hire a professional production crew.
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A film with cinema-grade cameras and lenses.
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Make sure to skimp on gaffers. Lighting is critical to achieving a cinematic look.
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Add animation and stylistic graphics where suitable.
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Invest time in Color Grading with tools like Da Vinci Resolve.