2021 is ending and it is already time to think about what will be next. With our experience, It's nearly impossible to predict what digital marketing will look like in the future, but there are some predictions.
In the past year or so, we have seen new technologies and a backlash in social media. Influencer marketing is maturing to become a powerful and viable marketing channel from its early days. What are the top digital marketing trends in 2022?
Let's start with
Facebook Ads Are More Effective
Are you seeing something strange with many of the Facebook on-platform ad experiences (lead generation, Messenger ads, etc. )? They are more effective than ever. Facebook seems to have done some fancy footwork after the whole pixel disaster of 2021. Let's just hope this trend continues!